.
To be effective, the solutions to challenges in your dental practice
have to be as unique and individual as you are. PRN Consulting provides
you with professional practice consulting, as needed, to assist
you in achieving the results you desire.
What may work for a practice across the street may not work for you, given:
1. The unique market position of your practice,
2. The distinct personality of your team
3. The demographics of your patients.
Carol’s strength is her ability to study and understand the singular nature
of your dental practice. As our name implies, at PRN we believe
in solutions “only as needed”, and that are tailored to reaching your
desired goals, supporting your staff and reinforcing your brand.
Services are billed as hourly or daily rates, or on a per project fee.
Those fees are determined once your expectations and objectives for
consultation are established.
Business Analysis and Planning:
1. Prior to Carol's first visit, surveys are sent to doctors and staff
for their opinions on which areas in the office are performing well,
and which could use development. Utilizing the the detailed survey outlines,
and
with the doctor’s goals and consultation expectations in mind, an
analysis is done to review issues that impact the dental practice’s future
growth and development. Items to review include: current P&L statement,
list of staff and duties, business trackers such as, collection, hygiene
production, volume of active patients, case acceptance, and others.
2. Carol will use her time at your office getting to know our staff and
earning their trust, while observing how they interact with each other
and patients. She will also be monitoring your patient management
systems as they relate to scheduling, follow up, billing, collections,
insurance tracking and more.
3. After the visit, Carol organizes her notes into a brief summary
that outlines the areas where your practice is functioning well, issues
to consider whether they be staff training, personnel management,
improvement to patient systems and other steps to address goals or
concerns. Typically an additional conference is scheduled for review.
4. We then have a “treatment plan” for your practice and follow it’s
RX to reach the goals established.
Learn how to
place calls in a
friendly and helpful
way that maintains
a good practice image
and good patient
rapport.
Collections:
1. Here is a statement you might not expect to read: collection calls
are friendly and can market the practice! Carol teaches staff how to
grow past their “oh, I’m uncomfortable calling about a past due bill”
fears. Instead, they learn how to place calls in a friendly and helpful
way that maintains a good practice image and good patient rapport.
2. You may be tempted to contact a collection agency to help collect
fees from an uncooperative patient. Collection agencies are often
loose cannons with little oversight that can damage your brand and
fail to produce good results. When the team has a difficult problem
with motivating a patient to pay, help them learn a practical, easy and
straight forward approach to “chasing your money” that gets results
and promotes your good name.
PRN Consulting helps
turn dental teams into professional and effective
sales teams.
Treatment Acceptance:
1. Don’t let this throw you, but anytime you are educating a patient
about treatment they need, you are “selling”. Selling isn’t a dirty word;
in fact, it’s a great word for becoming an effective communicator. PRN
Consulting helps turn dental teams into professional and effective
sales teams.
2. Learn to recognize varying personality styles to learn how your
patient best learn and processes information in order to make their
healthcare decisions.
Learn how to recog-
nize the rate at which
your patient base is grow-
ing and what challenge
or obstacles may be in
your practice’s path to accelerate growth.
Patient Retention:
1. Is your patient base growing? Learn how to recognize the rate at
which your patient base is growing and what challenges or obstacles
may be in your practice’s path to accelerate growth. Are patients who
are due for periodic cleanings falling through the cracks? Does your
team know how to motivate and educate the patient about the value of
returning for periodic exams and dental cleanings?
2. How do your hygienists communicate each individual’s reason
to return to the office in 3,4, or 6 months? Patients are more likely
to touch their tongue to the back of their lower front teeth and say, “I
think I'm okay for now", unless they know specifically the importance
of their periodic oral exam.
Schedule a well-
coordinated day that
gives you ample time
with patients and re-
sults in a profitable day.
Production:
1. Does your team have a business goal that they strive to match
every day? Do they know how to “think productively” and schedule
a well-coordinated day that gives you ample time with patients and
results in a profitable day?
2. Does your administrative team know how to effectively prevent
broken appointments and last minute cancellations. And, when late
changes happen, do they have a group of patients who would be
eager to come in on last minute notice?
"I teach willing doctors
how to assess their leadership strengths
and weaknesses and determine strategies to
be better leaders."
Carol Paige
Leadership Training:
1. If surveyed, what would you staff say about your leadership skills?
How well do you balance the dozens of management and leadership
responsibilities in the office and how well do you delegate those that
you don’t have time for?
2. How well do you communicate your practice vision, the mission
and the staff actions that are congruent with your desires? Are you
passionate, focused and setting the standard that you seek from those
in our office? Or, do you come in the office in the morning, close the
door behind you and wait for the caffeine kick to be fit company?
I teach willing doctors how to assess their leadership strengths and
weaknesses and determine strategies to be better leaders.
It is not only what you say,
but how you say it.
Communication:
1. Identify and address relationship stress, with staff, patients and
partners before the problems becomes inordinate. Learn how to confront
an unproductive staff member and improve performance, or calm
an upset patient and retain them as a client.
2. Learn how to communicate effectively in person with honesty,
diplomacy and tact. It is not only what you say, but how you say it.
3. Learn how to use the mediums of email, text and voice mail effectively
and avoid the mistakes made when we do not have the cues
available with face to face communication.
Marketing
Services offered:
• Brand Development
• Logo Design
• Printed materials for
in-office purposes
• Patient materials
• Advertising
• Web Development
and support
Marketing:
To be succesful, you have to communicate the exceptional service
and culture of your practice and explain clearly why patients should
spend the effort and revenue to seek your services. With Intelliquest
estimating that 78% of consumers are using the internet to find goods
and services (including dental services) it is crucial that your clients be
able to find your practice on-line.
This is where we can help.
PRN knows the importance of proper marketing and is prepared with
a support team of experienced individuals, who will work hard to understand
the unique nature of your business and communicate your
strengths effectively to the world. Whether the need is for local advertising,
printed materials or web design, development and support, let
us take that burden off your shoulders and let you return
to dentistry.
Find the individual with
the appropriate person-
ality and attitude to work
well with patients, and be
a natural fit into the
unique culture that is
your company.
Staffing
PRN knows that there are no unimportant people on your staff and
that one poorly chosen candidate can affect office harmony, patient
retention and your overall happiness. Let Carol’s 25+ years of experience
in the dental industry, plus her unique understanding of the singular nature
of your practice, go to work for you—vetting candidates that will win over
patients, meld with your current staff, increase office production, and be
of a mind-set to truly retain long-term employment.
Learning how to
efficiently utilize your
staff helps control overhead and resolves issues of
under or over staffing.
HR Management
Human resource management is about; leading the people who work
for you, dealing with the issues they bring to your practice and confidently
responding in a manner, congruent with your practice purpose. Creating a
harmonious office enviroment is crucial to both the success of your practice
and career satisfaction. Learning how to efficiently utilize your staff helps
control overhead and resolves issues of under or over staffing. From a
consistently tardy staff member, to one that seriously jeopardizes the function
of the practice, PRN has over twenty-five years experience in addressing
Human Resource problems. We are ready to give you the tools to address
the issue yourself, or we can step in, as needed.